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What is now known as one of the most coveted brands in the world was founded in vibrant Milan during the post-war period when the relentless creative flair of Piero Fornasetti earned him a place among the most prolific Italian figures of the 20th century.

Fornasetti became a creative mirror of its founder, a multi-faceted artist whose precious porcelain, sophisticated pieces of furniture, and furnishing accessories have always formed the heart of the Atelier's irrepressible creative variety, which spans art and design: conversation pieces, visions to contemplate, but at the same time objects to be used. This is Fornasetti's great insight, his so-called "practical madness": to put beauty and creativity at the service of utility. Like all the Atelier's creations, the candles of Fornasetti Profumi are timeless, designed to live multiple lives and invite those who own them to ignite their imagination and set it free. These new creations will fill any space with sophisticated beauty, whether they are used as lights, fragrances, or containers once the wax is consumed. You can use them as champagne buckets, vanity object containers, vases, and so much more. Let your imagination roam free, as there are no boundaries to creativity regarding Fornasetti Designs.

In the new Fornasetti Profumi range, decoration and fragrance come together, and their union amplifies an immersive sensory experience that seems to suspend time. The Atelier's iconic motifs are accompanied by bespoke perfumes created by Paolo Terenzi, one of the most profound olfactory magicians in the fragrance industry. The Treenzi family has been involved in artistic goods for over three generations, dating back to Paolo Terenzi's grandfather, an artisanal candlemaker. It is fitting that he lends his incredibly talented nose and imagination to design new fragrances for the brand, which always stood for creativity and originality.

Peccato Originale

Farfalle e Balaustra

Architettura

Peccato Originale

Farfalle e Balaustra

Architettura

Each new release is made with high-quality ingredients, introducing the ironic and dreamlike world of Fornasetti, telling tales of floating architecture, swarming butterflies, snakes that become lace, and hands that tempt. The Frutto Proibito (Forbidden Fruit) fragrance is complemented by the Peccato Originale (Original Sin) decoration. The Architettura decoration is paired with the Immaginazione fragrance. Lastly, Farfalle e Balaustra (Butterflies and Balustrade) could only correspond to the green and shady scent of Giardino Segreto (Secret Garden).

Olya Bar |  Social & Content Manager