For over 5000 years people all over the world have been burning incense in order to honour their ancestors, purify the air, symbolize the ascent of a prayer, induce a meditative frame of mind, accompany a ritual, or simply to make one feel positive. The Comme des Garcons Incense Series 3 collection represents dreams of spiritual journeys across the world and imagines incense as an evolution of time and space. Ouarzazate (pronounced as ‘War-za-zat’ and meaning ‘the Desert Fire’) represents Islam and is named after a small, historical town in Morroco, home to one of the world’s largest film studios.
Luxurious and rich, yet brilliantly illuminated by an unabashed, burning light. This scent inspires us to imagine scenes of a romance that roams, races and ultimately rolls across the desert dunes. These rollicking lovers come to rest on the edges of Ouarzazate. In their home, a labdanum nugget heats, its sweet incense snaking through cashmeran walls, the building’s woody scent mingling with the hot fumes of glowing resin. Bordered by sagebrush, loaded pepper trees, strewn with cinnamon bark and the fine, crumbly shavings of nutmeg, this humble home possesses an austere beauty, yet is cozily amorous. Fine-grained, sepia-hued and perfectly edited, this scent is a taut, cinematic vision.