BYREDO was founded in 2006 by Ben Gorham. After travelling to his mother’s hometown in India, Ben was stirred by the aromas of spices and incense. Inspired by this trip, Ben became fascinated by scent and its connection to memory. BYREDO epitomizes understated elegance in the fragrance world: their scented candles and perfumes prioritize simple composition and the highest quality raw materials.
Ben Gorham, is a native Swede, born to an Indian mother and a Canadian father. Ben grew up in Toronto, New York and Stockholm. When he graduated from the Stockholm art school with a degree in fine arts, a chance meeting with perfumer Pierre Wulff convinced him that he’d rather create fragrances than paintings. With no formal training, 31-year old Gorham sought out the services of world renowned perfumers Olivia Giacobetti and Jerome Epinette, explaining his olfactory desires and letting them create the compositions. An outsider to the beauty industry, Ben has nonetheless been recognized for his personal style and connection to fashion and art in several international magazines such as French Vogue, Vanity Fair, Elle, V Magazine and Fantastic Man. Twisted Lily is thrilled to offer access to the urbane, chic sensation that is Ben Gorham’s Byredo.